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Lennart Baardman
Lennart Baardman
Assistant Professor, University of Michigan, Ross School of Business
Verified email at umich.edu - Homepage
Title
Cited by
Cited by
Year
Leveraging comparables for new product sales forecasting
L Baardman, I Levin, G Perakis, D Singhvi
Production and Operations Management 27 (12), 2340-2343, 2018
782018
Scheduling promotion vehicles to boost profits
L Baardman, MC Cohen, K Panchamgam, G Perakis, D Segev
Management Science 65 (1), 50-70, 2019
512019
Detecting customer trends for optimal promotion targeting
L Baardman, SB Boroujeni, T Cohen-Hillel, K Panchamgam, G Perakis
Manufacturing & Service Operations Management, 2020
332020
Learning Optimal Online Advertising Portfolios with Periodic Budgets
L Baardman, E Fata, A Pani, G Perakis
Available at SSRN 3346642, 2019
182019
A special case of the multiple traveling salesmen problem in end-of-aisle picking systems
L Baardman, KJ Roodbergen, HJ Carlo, AH Schrotenboer
Transportation Science 55 (5), 1151-1169, 2021
122021
The role of optimization in some recent advances in data-driven decision-making
L Baardman, R Cristian, G Perakis, D Singhvi, O Skali Lami, ...
Mathematical Programming 200 (1), 1-35, 2023
92023
Dynamic creative optimization in online display advertising
L Baardman, E Fata, A Pani, G Perakis
Available at SSRN 3863663, 2021
62021
Ordering and ranking products for an online retailer
Z Zhang, HS Ahn, L Baardman
Available at SSRN 4061071, 2022
32022
Pass-through constrained vendor funds for promotion planning
L Baardman, K Panchamgam, G Perakis
Available at SSRN 2992374, 2017
22017
Job sequencing in a miniload system
L Baardman, KJ Roodbergen
22016
Using Business Analytics to Upgrade Sales Promotions
L Baardman, MC Cohen, K Panchamgam, G Perakis
Management and Business Review 1 (3), 2021
12021
Assortment and Fulfillment Optimization in Online Grocery Retail
HS Ahn, L Baardman, R Hu
Available at SSRN 4686259, 2024
2024
COMPUTER SYSTEM AND METHOD FOR PREDICTING CLIENT BEHAVIOR BASED ON INFLUENCES BETWEEN CUSTOMERS AND CONTROLLING DISTRIBUTION OF ELECTRONIC MESSAGES
L BAARDMAN, T Cohen, SB Boroujeni, K Panchamgam, G Perakis
2019
Computer system and method to predict customer behavior based on inter-customer influences and to control distribution of electronic messages
L Baardman, T Cohen, SB BOROUJENI, K Panchamgam, G Perakis
US Patent App. 15/685,116, 2019
2019
Analytics in promotional pricing and advertising
L Baardman
Massachusetts Institute of Technology, 2019
2019
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