| Paradoxes of technology: Consumer cognizance, emotions, and coping strategies DG Mick, S Fournier Journal of Consumer research 25 (2), 123-143, 1998 | 2073 | 1998 |
| Rediscovering satisfaction S Fournier, DG Mick Journal of marketing 63 (4), 5-23, 1999 | 1833 | 1999 |
| Consumer research and semiotics: Exploring the morphology of signs, symbols, and significance DG Mick Journal of consumer research 13 (2), 196-213, 1986 | 1494 | 1986 |
| The premature death of relationship marketing S Fournier, S Dobscha, DG Mick Harvard business review 76 (1), 42-51, 1998 | 1464 | 1998 |
| Figures of rhetoric in advertising language EF McQuarrie, DG Mick Journal of consumer research 22 (4), 424-438, 1996 | 1350 | 1996 |
| Visual rhetoric in advertising: Text-interpretive, experimental, and reader-response analyses EF McQuarrie, DG Mick Journal of consumer research 26 (1), 37-54, 1999 | 1174 | 1999 |
| A meaning-based model of advertising experiences DG Mick, C Buhl Journal of consumer research 19 (3), 317-338, 1992 | 1066 | 1992 |
| Self-gifts: Phenomenological insights from four contexts DG Mick, M DeMoss Journal of Consumer Research 17 (3), 322-332, 1990 | 862 | 1990 |
| Are studies of dark side variables confounded by socially desirable responding? The case of materialism DG Mick Journal of consumer research 23 (2), 106-119, 1996 | 780 | 1996 |
| On resonance: A critical pluralistic inquiry into advertising rhetoric EF McQuarrie, DG Mick Journal of consumer research 19 (2), 180-197, 1992 | 700 | 1992 |
| Meaning and mattering through transformative consumer research. DG Mick Advances in consumer research 33 (1), 2006 | 553 | 2006 |
| The effects of religion on consumer behavior: A conceptual framework and research agenda D Mathras, AB Cohen, N Mandel, DG Mick Journal of Consumer Psychology 26 (2), 298-311, 2016 | 521 | 2016 |
| Visual and verbal rhetorical figures under directed processing versus incidental exposure to advertising EF McQuarrie, DG Mick Journal of consumer research 29 (4), 579-587, 2003 | 487 | 2003 |
| Exploring antecedents and consequences of consumer creativity in a problem-solving context JE Burroughs, D Glen Mick Journal of consumer research 31 (2), 402-411, 2004 | 420 | 2004 |
| Transformative consumer research for personal and collective well-being DG Mick, S Pettigrew, CC Pechmann, JL Ozanne Routledge, 2012 | 418 | 2012 |
| Levels of subjective comprehension in advertising processing and their relations to ad perceptions, attitudes, and memory DG Mick Journal of Consumer Research 18 (4), 411-424, 1992 | 347 | 1992 |
| Mindfulness: Its transformative potential for consumer, societal, and environmental well-being S Bahl, GR Milne, SM Ross, DG Mick, SA Grier, SK Chugani, SS Chan, ... Journal of Public Policy & Marketing 35 (2), 198-210, 2016 | 339 | 2016 |
| Pursuing the meaning of meaning in the commercial world: An international review of marketing and consumer research founded on semiotics DG Mick, JE Burroughs, P Hetzel, MY Brannen Semiotica 2004 (152-1-4), 1-74, 2004 | 302 | 2004 |
| Choose, choose, choose, choose, choose, choose, choose: Emerging and prospective research on the deleterious effects of living in consumer hyperchoice DG Mick, SM Broniarczyk, J Haidt Journal of Business Ethics 52, 207-211, 2004 | 285 | 2004 |
| Consumer goal structures and goal-determination processes: An integrative framework C Huffman, S Ratneshwar, DG Mick The why of consumption, 9-35, 2003 | 283 | 2003 |
