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Sonja Martin Poole, PhD
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Year
Does branding impact student recruitment: a critical evaluation
DE Bock, SM Poole, M Joseph
Journal of Marketing for Higher Education 24 (1), 11-21, 2014
1662014
Operationalizing critical race theory in the marketplace
SM Poole, SA Grier, KD Thomas, F Sobande, AE Ekpo, LT Torres, ...
Journal of Public Policy & Marketing 40 (2), 126-142, 2021
992021
Professional student organizations and experiential learning activities: What drives student intentions to participate?
L Munoz, R Miller, SM Poole
Journal of Education for Business 91 (1), 45-51, 2016
782016
Arts audiences: Establishing a gateway to audience development and engagement
E Kemp, SM Poole
A Reader on Audience Development and Cultural Policy, 89-98, 2024
712024
Get Your Head in the Game: Using Gamification in Business Education to Connect with Generation Y
SM Poole, E Kemp, K Williams, L Patterson
Journal for Excellence in Business Education 3 (2), 2014
572014
Reproducing inequity: The role of race in the business school faculty search
SA Grier, SM Poole
Journal of Marketing Management 36 (13-14), 1190-1222, 2020
502020
Developing relationships with school customers: the role of market orientation
SM Poole
International Journal of Educational Management 31 (7), 1054-1068, 2017
422017
The relationship between external accountability policy and internal accountability: A cross-state analysis of charter and traditional public schools
SM Poole
Journal of School Choice 5 (3), 261-280, 2011
252011
Will social marketing fight for Black lives? An open letter to the field
SA Grier, SM Poole
Social Marketing Quarterly 26 (4), 378-387, 2020
232020
Getting out of the rankings game: a better way to evaluate higher education institutions for best fit
SM Poole, MA Levin, K Elam
Journal of Marketing for Higher Education 28 (1), 12-31, 2018
212018
Transfer of marketing knowledge to Catholic primary schools
SM Poole, NM Campos
International Journal of Nonprofit and Voluntary Sector Marketing 22 (3), e1579, 2017
182017
Racial color-blindness and privilege awareness in relation to interest in social justice among college students
JN Garrett-Walker, SM Poole, SL Williams, CJ Banks, JA Stallings, ...
Journal Committed to Social Change on Race and Ethnicity (JCSCORE) 4 (2), 39-63, 2018
172018
Degrees of accountability: An analysis of charter schools and traditional public schools in America
SM Poole
University of California, Berkeley, 2007
122007
What’s love got to do with it? Investigating consumer commitment in health care
E Kemp, SM Poole
Health Marketing Quarterly 34 (2), 113-127, 2017
112017
Are future business professionals ready for multicultural marketing? An empirical investigation
SM Poole, J Garrett-Walker
Journal of Cultural Marketing Strategy 2 (1), 43-50, 2016
102016
Who are you going after? A practical typology to generate engagement in professional student organizations
L Munoz, RJ Miller, SM Poole
Marketing Education Review 26 (2), 105-118, 2016
102016
Game-based learning in wine education
SM Poole, TA Maier, B Wiss, S Smith
Journal of Hospitality & Tourism Education 34 (3), 210-215, 2022
92022
Get Your Head in the Game: Using Gamification to Connect with Generation Y in the Classroom
S Poole, E Kemp, L Patterson, K Williams
Journal for Excellence in Business Education 3 (2), 274-279, 2014
52014
Excerpt from Operationalizing Critical Race Theory in the Marketplace
SM Poole, SA Grier, KD Thomas, F Sobande, AE Ekpo, LT Torres, ...
Ethics of Data and Analytics, 84-92, 2022
2022
DON'T LEAVE ME BEHIND EITHER! EFFECTIVELY TEACHING BLACK AND BROWN STUDENTS IN POST-SECONDARY INSTITUTIONS
SM Poole, DD Blue
NAAAS Conference Proceedings, 555, 2008
2008
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Articles 1–20