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Mark Buschgens
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How brand visual aesthetics foster a transnational imagined community
M Buschgens, B Figueiredo, K Rahman
European Journal of Marketing 53 (11), 2268-2292, 2019
162019
How brand owners construct imagined worlds with brand visual aesthetics
M Buschgens, B Figueiredo, K Rahman
Journal of Brand Management 27 (3), 266-283, 2020
142020
Co-creating ICT risk strategies with older Australians: A workshop model
J Sheahan, L Hjorth, B Figueiredo, DM Martin, M Reid, T Aleti, ...
International Journal of Environmental Research and Public Health 20 (1), 52, 2022
92022
Co-designing ICT strategies with older adults
B Figueiredo, T Aleti, M Reid, D Martin, L Hjorth, J Sheahan, ...
Australian Communications Consumer Action Network (ACCAN), 2022
52022
Reducing perceived risk and promoting digital inclusion for older Australians
B Figueiredo, T Aleti, M Reid, D Martin, L Hjorth, M Buschgens, J Kutin, ...
Australian Communications Consumer Action Network (ACCAN), 2021
52021
The Arabesque as a cultural interface for contemporary packaging design in the Arabian Gulf
MA Buschgens
University of New South Wales (Masters Dissertation), 2011
42011
The role of imagined community in the global marketplace: an investigation of brand visual aesthetics and diaspora consumer experience
MA Buschgens
RMIT University (PhD Dissertation), 2020
12020
How regional diaspora consumer experiences produce transnational imaginary
M Buschgens, B Figueiredo, K Rahman
Advances in Consumer Research 46, 382 - 385, 2018
12018
Playing with persona: Highlighting older adults’ lived experience with the digital media
L Hjorth, J Sheahan, B Figueiredo, D Martin, M Reid, T Aleti, ...
Convergence: The International Journal of Research into New Media …, 2024
2024
Designing for identity: how and when brand visual aesthetics enable consumer diasporic identity
M Buschgens, B Figueiredo, J Blijlevens
European Journal of Marketing 58 (4), 986-1014, 2024
2024
Empowering Through Sharing Experiences: The Challenges and Strengths of Aged-Care Workers During the COVID-19 Pandemic
B Figueiredo, D Vindigni, P Podugu, P Murray, R Desouza, C David, ...
Available at SSRN 4638155, 2023
2023
ICT and older adults in the City of Whittlesea: Understanding their aspirations, barriers, and strategies to support them
B Figueiredo, R Peile, T Aleti, M Reid, DM Martin, L Hjorth, J Sheahan, ...
Australian Communications Consumer Action Network (ACCAN), 2023
2023
Co-designing ICT strategies with older adults: Reducing perceived risk and promoting digital inclusion
B Figueiredo, T Aleti, M Reid, DM Martin, L Hjorth, J Sheahan, ...
RMIT University, 2022
2022
Strategies to Increase Your Digital Confidence to Connect Safely
T Aleti, B Figueiredo, M Reid, D Martin, L Hjorth, J Sheahan, R Peile, ...
Available at SSRN 4640830, 2022
2022
Fostering Middle Easternness with Brand Visual Aesthetics
MA BUSCHGENS
Transforming Your Ideas Into Research Outcomes (DMAC), 74, 2018
2018
Imagined worlds: Visual aesthetics in brand building
M Buschgens, B Figueiredo, K Rahman
Australia and New Zealand Marketing Academy Conference 2018 (ANZMAC), 562, 2018
2018
Understanding the commingled-experience of transnational diaspora
M Buschgens, B Figueiredo, K Rahman
Australia and New Zealand Marketing Academy Conference 2017 (ANZMAC), 2017
2017
Authored by
M Reid, B Figueiredo, T Aleti, DM Martin, L Hjorth, M Buschgens, J Kutin, ...
Understanding factors influencing older adults’ Desire to be more proficient in using ICT
M Reid, B Figueiredo, T Aleti, DM Martin, L Hjorth, M Buschgens, J Kutin, ...
Digital Ageing Futures: Codesigning with older adults for digital inclusion
L Hjorth, J Sheahan, B Figueiredo, DM Martin, M Reid, T Aleti, ...
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