Do social media marketing activities enhance customer satisfaction, promote positive WOM and affect behavior intention?: an investigation into the effects of social media on … K Sano 同志社商学 66 (3), 491-515, 2014 | 124 | 2014 |
An empirical study the effect of social media marketing activities upon customer satisfaction, positive word-of-mouth and commitment in indemnity insurance service K Sano Proceedings International Marketing Trends Conference 27 (3), 21-32, 2015 | 66 | 2015 |
The effect of different crisis communication channels K Sano, H Sano Annals of Tourism Research 79, 102804, 2019 | 55 | 2019 |
A generalized approach to tourist ethnocentrism (GATE): analysis of the GenE scale for application in tourism research HK Boukamba, T Oi, K Sano Journal of Travel Research 60 (1), 65-85, 2021 | 31 | 2021 |
International tourists' knowledge of natural hazards. H Nagai, BW Ritchie, K Sano, T Yoshino | 13 | 2020 |
The effect of social media on customer satisfaction and relationship strength in a service with high perceived risk in Japan K Sano, H Sano Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing …, 2016 | 9 | 2016 |
Does social media enhance innovation in customer relationship MANAGEMENT?: A theoretical exploration of the effects of social CRM in service sectors K Sano Global Marketing Conference, 1913-1922, 2014 | 6 | 2014 |
The effects of temporal distance and post type on tourists' responses to destination marketing organizations’ social media marketing K Sano, H Sano, Y Yashima, H Takebayashi Tourism Management 101, 104844, 2024 | 2 | 2024 |
Exploring how travel blogs influence Chinese tourists to visit Japan: a netnographic study of Chinese tourists travel blogs K Sano, J Romão Handbook on Tourism and Social Media, 301-321, 2022 | 2 | 2022 |
International tourists in Japan: Their increasing numbers and vulnerability to natural hazards H Nagai, K Sano, BW Ritchie, T Yoshino Tourism Development in Japan, 239-256, 2020 | 2 | 2020 |
Exploring how travel blogs influence solo chinese tourists to visit Japan: A netnographic study of chinese tourist's travel blogs K Sano CAUTHE 2018: Get Smart: Paradoxes and Possibilities in Tourism, Hospitality …, 2018 | 2 | 2018 |
Tourists' willingness to contribute to smart tourism: a construal level theory perspective H Sun, K Sano Journal of Hospitality and Tourism Insights, 2023 | 1 | 2023 |
Tourism Destination Image: Lessons learned and ways forward L Siyu, K Sano Tourism Studies 25, 25-35, 2021 | 1 | 2021 |
Mobility patterns of international tourists: Implications for responsible urban tourism K Sanoa, S Nagatab, H Sanoc, JM Cheerd Journal of Responsible Tourism Management 1 (1), 88-111, 2021 | 1 | 2021 |
INVESTIGATING THE ROLE OF ATTITUDES TOWARDS SOCIAL MEDIA MARKETING ACTIVITIES AND THE PERCEIVED VALUE OF USING SOCIAL MEDIA IN ORGANIZING VACATIONS K Sano Global Marketing Conference, 192-197, 2016 | 1 | 2016 |
Introduction to Wakayama Tourism Review Vol. 4. S Kaede Wakayama Tourism Review 4, 5-6, 2023 | | 2023 |
The metaverse in the tourism industry: A new horizon after the COVID-19 pandemic S Kaede, S Hiroki, N Shuichi Wakayama Tourism Review 4, 32-35, 2023 | | 2023 |
Exploring the constraints of women entrepreneurs in developing countries: Evidence from the literature S Kaede, S Nozomi Wakayama Tourism Review 3, 14-16, 2022 | | 2022 |
Data-driven market segmentation by tourists' mobility patterns: A methodological approach S Kaede, S Hiroki, N Shuichi Wakayama Tourism Review 2, 49-51, 2022 | | 2022 |
Developing a Smart Tourism Destination through Social Big Data: Multiple Case Studies from Wakayama Prefecture 大池洋史, 佐野楓 観光学, 1-15, 2022 | | 2022 |